Campaign & Content

HENDRICKS
DIGITAL BRAND HOME

Hendrick’s turned to us to create a digital-first brand home – an immersive presentation designed to educate, inspire, and showcase the brand’s pioneering role in gin innovation. The result blended storytelling, craft, and interactivity to bring Lesley Gracie’s creative world to life.
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The ask

Create a digital brand home that educates and excites, cementing Hendrick’s as the leader in gin innovation.

What we DID

We designed an immersive digital presentation that combined animations, presenter-led scripts, cocktail tutorials, history lessons, and cinematic content filmed at the Hendrick’s Gin Palace. A multi-layered experience that engaged audiences, built advocacy, and reinforced the brand’s future vision.

“Sweet&Chilli transformed a complex brief into a stunning digital experience that captured the spirit of Hendrick’s perfectly. They brought Lesley’s creativity and the brand’s innovation story to life in a way that was both educational and unforgettable.”
Ally Martin
Global Brand Ambassador